SBTA – Your travel and meetings network

SBTA gathers buyers and suppliers of the travel and meetings industry to facilitate dialogue and exchange of knowledge. SBTA adds value by offering education and arranging regional, national and global activities. As a member you have the opportunity to influence the future of our industry.

2022-02-24 15:29

European Business Travel Buyers Unite

Thirteen business travel associations from countries across Europe have formed the ‘European Network of Business Travel Associations’ (BT4Europe). The new non-profit association will be headquartered in Brussels. Its 13 founding members have joined forces to give business travel buyers a stronger voice in Europe.

2021-12-17 10:51

NBTS takes a gap year

It is with heavy hearts that we have come to a decision to postpone the Nordic Business Travel Summit by a year. The pandemic situation is not getting better anytime soon, and running an event of the NBTS caliber just does not seem the right thing to do in early 2022.

2021-05-18 16:05

SBTA announces new board

New chair is Bobbi Djordjevic, Global Category Manager for Meetings, events and Tradeshows at Dentsply Sirona. The new vice Chair will be Mats Lagerholm, Global Travel Manager at Essity Hygiene and Health AB. SBTA General Manager Lotten Fowler said of the appointments: ”It will be exciting to work together with the new board to continue to develop and adjust SBTA to a changing business travel landscape. The pandemic has hit our industry hard, and we need to work together to find a sustainable way back.”

2021-05-11 11:41

Nordic survey | Travel during the Pandemic Survey #3

The Nordic Business Travel Associations have for the 3rd time asked Buyer members on how they see travel affected by the pandemic. This time questions about “work from home” and COVID-19 “passports” were added.
See the answers from 100 Nordic buyers here.  

2021-02-02 21:01

GBTAs BTI Global Outlook 2020-2024 published

GBTAs Global BTI Outlook for the period 2020-2024 has been released and is available on the SBTA member pages.

2020-10-27 11:28

NBTS 2021 - Update 17 Dec

Following Folkhälsomyndighetens updated recommendation from earlier this week, we have decided to make NBTS 2021 a purely virtual event.This will not change more than the fact that the only ones present at Clarion Sign will be the hosts and some of the presenters. We will be using a newly built studio from where we broadcast the event, with professional assistance.


GBTA Conference Europe | (RE)Connect, (RE)Imagine, (RE)Create

The 2022 GBTA Conference will take place in Brussels and registration is now open. Click here to find out more.


Nordic Business Travel Summit | NBTS 2023

Nordic Business Travel Summit is an annual event gathering buyers and suppliers of Business Travel as well as Meetings & Events related services across the region. The 2022 Summit was, due to the pandemic, postponed a year and will now take place in March 2023. We will be back with more information shortly.

Interested in sponsoring NBTS 2023? Contact Lotten Fowler on +46 8 41080092 or info(@)



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SBTA - Swedish Business Travel Association

Box 807, SE-101 36 STOCKHOLM

 +46 (0)8 410 800 92

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